We men love to complain about how women have extraordinarily high standards when looking for a mate—however, we fail to look a little bit deeper at why this is the case.While women may get an ego boost when they receive 30-100 messages in any given week, nobody really wishes to have that much admin to sift through.While it does require less effort for women to get responses from the opposite sex, they’re not really in the best position, as they have to dig through a lot of junk before they find any substance.Headlines are just as important as the content in your message.Work and home responsibilities suck a lot of time out of the day and if you’re not meeting the kinds of people you’d like to in your area, then it may be your only option for meeting likeminded people.

The feedback you receive from your experiences with online dating with either teach you what not to do, or confuse you even further.

What is the point crafting a well-thought out message if it doesn’t get opened, or worse, seen?

How to fix this: Spin it on its head and give the headline more importance.

Everyone jumps the gun, telling you to personalize each message you send.

You follow their advice, only to realize that not only are people not responding to your messages, they’re not even opening them.